Being present in your local community has so many benefits for your business. People will know that you have something to offer them, and they will follow your signs. This literally means that people pay attention to the signs they see around the place. When they drive, or when they simply walk around, they see the signs along the road.
Most of the times, these signs are related to the traffic, but there are also yard signs that contribute to someone’s business. It could be your business, and it could be your way of communicating with the potential customers.
Let’s see what is needed in order to successfully represent your business by using yard signs.
Respect the Law
Each state has regulations that define the overall usage of yard signs. Therefore, you must comply to the rules in order to avoid complications. Inform yourself before putting any yard sign and pay attention to the rules like:
- Size of a sign
- Distance from the road
- Property area borders
- Overall surrounding
The last point might be the most relevant. Overall surrounding conditions usually define the government regulations. A highly dangerous road requires more attention. Some parts of the road are marked with many traffic signs, and that is usually the area where you are not permitted to place your sign. Make sure that you consult the local authorities before making any action.
Ask the Owner
When you are sure that local regulations give you an option to place a yard sign, you are ready for the next step. Find the most suitable property for your sign. It could be somewhere in a downtown area, or at the relevant crossroad. The more attractive the place is, the more chances there are for people to see your sign.
Another step is contacting the property owner. Ask if you could put your sign in their yard, and pay attention to the overall sign characteristics. Larger signs will attract more attention, as well as the call to action messages. Be clear and keep it simple. A phone number and basic information about the service will be quite enough to inform the passersby. Some interesting detail, like a colorful urgency message, will make people more interested.
Combine the elements and make sure your yard sign is perfectly designed.
If you need any assistance in getting the most out of this kind of advertising, consult the professionals from AMI Signs. Our team will be happy to offer you the most suitable solution that will give a boost to your business idea.